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Exam evaluation: Word and Image -- A* - page 2
Keywords: exam evaluation sexism feminism sexist feminist art word and image
By georgie1 on 31/12/2009
Level: GCSE Key Stage 4 (Years 10-11)
Page Number: 2 of 7 pages: 1 2 3 4 5 6 7loving, I used a scratchy, uneven drawing technique using pencil and graphite. This was to represent an idea that although marriage is portrayed as beautiful and perfect, unity between two people will always have a slight flaw (e.g. arguments). I also divided a page in two and drew two women of opposite body weights: obese and anorexic. By doing this I wanted to look into what different people perceive as ‘ideal’ or perfect’ and how opinions differ. I used chalk and charcoal because they are also two extreme opposites, and created areas of dark and light tone to show that the two women could be seen differently in different lights (different people’s eyes). I completed three pages of primary photographs focussing on different areas within this topic. My first page was specific to road signs and the ‘language’ of the Highway Code. I focussed on some of the images of men and women on the signs that could be recognised as sexist. On my second page I focussed on advertisements in my town that are sexist towards women and that show unity between the sexes. On my final page, I focussed purely on the vague topic of word and image around my home and town. Further to this, I created a collage of secondary images that incorporated word and image and looked at a variety of recipes (because most people associate cooking as a woman’s role), maps (to represent travelling between one place and another, possibly from one relationship to another), and advertisements (to show that a particular brand is associated with a slogan, and people gain reputations as though they are slogans through stereotyping). I did a further collaged page focussing purely on the promotion of sexism and feminism in public. I found a variety of secondary images of old-fashioned billboard style advertisements about the roles of women a few decades ago. This included women’s roles of housekeeping (sexist) and women taking on roles that are traditionally thought of as male, such as joining the navy (feminist). I looked at the controversial work of the Guerilla Girls and how the feminist artists vandalised sexist advertisements and created their own, promoting the rights of women.
Continuing research of other artists, I looked at the work of four different artists that use both words and images in their work. The first of these was Stella Vine, who incorporates quotations from her
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